I ran across these facts about the 1932 Packard 904 Deluxe 8 Coupe in the course of looking for information on Tolex material, which used to be the vinyl-like sheeting used to make Packard interiors. (It’s used on speaker amps now, though.)
1932 Packard 904 Deluxe 8 CoupeFor the American people, 1932 was one of the two hardest years of the depression, with over 13 million Americans having lost their jobs since the market crash in 1929.
Packard responded to the depression by sticking to its elegant luxury lines for car bodies, but also rolling out a lower-priced model that pretty much looked the same as the pricier Packards, but weighed about 500 pounds less, for about $1,750.
The 1932 Packard 904 Deluxe 8 was not one of those budget models.
The Model 904 Deluxe 8 was offered in 21 different body styles in 1932, and the 904 was a design developed by Dietrich Inc, and a convertible model was one of the styles available.
Deluxe 8 Packards sold for between $3,745 and $7,950.
The different styles of 1932 Model 904 Deluxe 8 Packards were produced in limited numbers, such as the Packard 904 Deluxe 8 Dietrich Convertible Victorias, of which only four were built.
Dietrich Inc, which designed the bodies for six of the 904 Deluxe 8 Packards, was a business founded by Raymond H. Dietrich with the help of Edsel Ford and Fred Murray.
Raymond Dietrich, who designed the ’32 Packard 904 Deluxe 8, also later designed the iconic Checker cab and the reverse Gibson Firebird solid-body electric guitar.
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By: Laure Justice